Speaking Opportunities

Bill Hoke offers speeches on a variety of marketing, communication, sales and advertising topics and conducts lively question and answer sessions. Presentations and speeches can be created for breakfast, lunch, dinner, afternoon, break or a full workshop. Bill's 30 years of experience working with clients as large as Boeing and as small as mircoenterprise organizations provide valuable insights and ideas that engage and entertain audiences. He can also custom design a speech or lead a marketing discussion tailored to your business or group. Click here for more information about Hoke's background.

To request information about scheduling or attending a workshop or speech, please use our Inquiry Form.

Popular Speech Topics:

Real Life Lessons from 300 Business Interventions
A 40-60 minute presentation about counseling start ups, working with emerging businesses, trouble shooting small businesses and working with professionals who want to get to the next level. Using his 30 years of experience and expertise conducting business interventions, Bill offers real-life applicable lessons. You may be surprised at the simple steps that can solve many of even the most sophisticated marketing problems.

Bill's Top Ten List To Grow Your Business
Designed for a 20-minute luncheon or expanded to 30-60-90 minutes, or longer. Bill counts down to one his simple suggestions to build your business or practice.

How To Find the 50% of the Advertising That Works, And Make It Work For You.
A 50-60 minute look at advertising and media choices and how to select the ones that will work for you.

Starting A New Business? What to Do Before You Write A Business Plan.
After counseling many would-be-entrepreneurs, Bill has become frank and to the point with those who want to start a business. He asks the questions most business books don't and provides both a sobering, and optimistic view about the still promising great American dream: starting your own business.

Make Every Word Count
is a 75-90 minute workshop for people who make print advertisements and employs a simple, 24-page black and white workbook. How to make effective print advertisements, how to avoid common mistakes, what to do when you are stuck, and ideas, and more ideas for making advertisements better. The 90 minute version includes a lively question and answer session.

The 60 Minute Membership Plan Workshop
Do you want to increase membership for your organization, association, club or business, civic group? Bill's workbook will focus you on retaining and building your membership with 'simple, practical and affordable' tactics. Participants leave with specific, low cost action steps to take to retain and build members.

Your Toughest Marketing & Sales Challenges
Improvise and have fun! An Interactive Q & A. This custom tailored workshop is based on questions submitted from the audience…'what are your biggest sales challenges', what do you expect from your media advertising', 'who are your best potential customers and what will it take to make the sale?''. The audience provides the questions. These are lively question and answer sessions and Bill will involve participants in looking for answers to the tough questions.

Seeing Sales Call From the Client’s Perspective
A 75- to 90-minute session for advertising representatives, ad managers, publishers, anyone interested in making advertising sales calls more effective and more productive. I've heard sales pitches and media presentations from hundreds of media sales representatives and this is a frank and open discussion.

Bill takes the client’s point of view in this session as an advertising agency owner and from the perspective of a retail client prospect. He will discuss the need for research, and how to find and use it, discuss ways to improve the quality of the advertisements and enhancing the (always delicate) relationships with ad makers. He will talk about ‘what to do when the prospect crosses his arms’ and how to untangle them.

Bill will focus on offering suggestions on campaign development, make specific recommendations for preparing for the client meeting and the presentation itself. Because of the interest in the sales process, we will allow time for a question and answer session (90 minute version) and get the workshop participants involved in answering the tough questions.